A slick new site by HelloComputer for Sanlam. Read all about it:
Although they have a good reputation with the 40+ audience, South African life insurance giant Sanlam were looking for a way to engage a younger market, one thatâ€™s more inclined to spend now and save later.
Launched last week, The DestiNation campaign is summed up with the simple question, â€śWhere do you want to be?â€ť and aims to bring relevant tips and practical advice to new graduates. Presented by rapper Tebogo â€śProVerbâ€ť Thekisho and top entrepreneur and motivational speaker Vusi Thembekwayo, the DestiNation is split into 6 sections dealing with everything from creating the perfect CV to cutting your own path as an entrepreneur.
Visit the site at www.thedestination.co.za