Agency: Bester Burke Slingers
Executive Creative Director: Stephen Burke
Art Director: Tim Jones
Copywriter: Ruan AJ Coetzee
Tags: Bester Burke liqui fruit nothing but fruit Ruan Coetzee Stephen Burke Tim Jones
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Copywriting credit? Really?
so what are they gonna drink with the ‘actual’ straw?
it’s not a copywriting credit.
it’s a copywriter credit.
don’t know if you’ve heard but there are two people in a creative team an art director and a copywriter. and they both deserve credit for an idea as they both thought of it together.
deserves credit for this idea
Oh wait… So you not going to drink the bone dry magazine with the straw…okay then let’s think conceptually…why bother with Liqui Fruit when you can drink any fruit with a straw…. hmmm…. still not working.
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