We featured some of Luma’s beautiful work just this week, here. They’re at it again with another incredible animation piece, this time for Underline Advertising and DSTV HD. The animation had to show how HDTV can blur the line between a displayed image and reality. Enjoy!
Credits:
Agency: Underline Advertising
Client: DSTV
Agency Producer: Cathy Williams
Creative Director: Lambertus Dormehl
Art Director: Sandile Ntlemo
Copywriter: Fezile Marubelela
Animation Studio: Luma
Director: Paul Meyer
Head of 3D: Werner Ziemerink
Modelling/Texturing: Brownwyn Horne, Rosie, Charlie Sithole
Lead Animator: Martin Sen
Animators: Tim Morar, Erik Kruger,
Lighting: Tim Morar and Werner Ziemerink
Compositing: Gerhard Painter
Producer: Nono Mofokeng
Audio: Paul Schaffer
Storyboards: Alan Cameron
6 Comments
Beautiful piece of animation by LUMA. The detail’s quite insane; well done.
Wow. Amazing work. Luma are seriously owning this space right now.
Beautifully crafted. Well done, LUMA
Poes pretty
Amazingly beautiful animation! But that line in the end kills me!
ah! nice one!