iFix is a young, local company that specialises in Apple repairs. To keep their name at the top of their customers’ minds, 140 BBDO created this full-of-surprises iFix desktop calendar.
Credits:
Copywriter: Mike Pearson
Designer: Hanno van Zyl, Daneel Malgas, Dirk Agenbag, Kirsten Townsend, 140 BBDO
Digital: Daneel Malgas, Dirk Agenbag, Johann Schwella
CD: Alexis Beckett
Exec. CD: Ivan Johnson
10 Comments
Cool Idea. Not sold on the creative execution.
Not impressed. You owe me 2 minute and 6 seconds.
You couldn’t fix the problem that your idea is really kak.
And seriously 140, what next – an ambient campaign for Big & Tall Outfitters?
I’m sure Mike would have to say something about your big and tall comment. Howzit my braaaa.
I really like it. I’d use it. If it was designed better visually it would be a definite winner.
it’s sad to see someone making offensive comments about peoples work and worse when someones scared of using their real name. Even more alarming that they choose to use mine .. unless you’re unlucky enough to have the same name as me? What ever you feel about the work .. go get a spine and write comments under your own (real) name.
The idea and the execution: 100% boring.
Love the ideas behind the special days – sure it’s not much to look at but it’s functional, full of surprises and didn’t cost much. And memorable. Win!
@mallix sounds like someones mom
Where is the link to actually use this, can’t find it on the iFix website?