Continuing the ‘Why we insure women’ tag line and sentiment from previous campaigns, these new TVCs, directed by Anton Visser, are the latest for 1st For Women insurance by Black River FC. Each TVC was conceptualised by a different creative team, find the credits below each. All the post production and the CG fighters were done at BlackGinger.
Top Gun
ECD: Ahmed Tilly
CD: Suhana Gordhan
Art Director: Kursten Meyer
Copywriter: Verona Singh
Producer: Iolanthe Grobler
Production House: Velocity
Director: Anton Visser
Producer: Zayd Halim
Director of Photography: Paul Gilpin
Production Art Director: Elmi Badenhorst
Editor & Company: Ricky Boyd & Deliverance
Visual Effects Company & Person: Black Ginger & Darrin Hofmeyer (VFX Supervisor)
Sound: Sterling Sound
Online: Black Ginger
Offline: Deliverance
Dart
ECD: Ahmed Tilly
CD: Suhana Gordhan
Art Director: Heloise Byrne
Copywriter: Dave Topham
Producer: Iolanthe Grobler
Production House: Velocity
Director: Anton Visser
Producer: Zayd Halim
Director of Photography: Paul Gilpin
Production Art Director: Elmi Badenhorst
Editor & Company: Ricky Boyd & Deliverance
Visual Effects Company & Person: Black Ginger & Darrin Hofmeyer (VFX Supervisor)
Sound: Sterling Sound
Online: Black Ginger
Offline: Deliverance
Mint Sweet
ECD: Ahmed Tilly
CD: Suhana Gordhan
Art Director: Mandie van der Merwe
Copywriter: Avish Gordhan
Producer: Iolanthe Grobler
Production House: Velocity
Director: Anton Visser
Producer: Zayd Halim
Director of Photography: Paul Gilpin
Production Art Director: Elmi Badenhorst
Editor & Company: Ricky Boyd & Deliverance
Visual Effects Company & Person: Black Ginger & Darrin Hofmeyer (VFX Supervisor)
Sound: Sterling Sound
Online: Black Ginger
Offline: Deliverance
15 Comments
The Top Gun spot is classic. Nice.
All the post production and the CG fighters were done at BlackGinger
LOL! Great ads!! Love the mint one! “Fill him up! 95″
Very cool, funny stuff. Well done to the teams.
Complete push. The first 2 ads were so good because they were believable, creative and memorable and mostly, they were actually about cars. These are forced, weak and executed badly. Sorry, every dog has it’s day.
That’s right, Goodwan, a guy driving a car in reverse from Jo’burg to Cape Town and plummeting off the unfinished flyover which has been blocked off since 1992, is not forced at all.
Lee, yes sorry true enough but at least it was about a car.
these ads are super funny.. I cant think of other comedy ads at the moment that make me smile as much.
as far as I know 1st for women insure women in all aspects (I think?) so that’s not really a valid criticism goodwan.
The Top Gun ad one is one of my favourite TVCs ever! Love it!!!!!!
Hahahaha, the mint ad is killer.
The Top Gun TVC’s just great – dig the execution and humour – cool insight taken to the nth degree.
Just a query – does anyone else find the entire concept of 1st for Women quite extraordinary? Insurance JUST for women?
Quality
Hahahaha, love the mint ad. The dart ad one is awesome and my fav is the Top Gun. Nice one champs!
the macho man track is genius.
Top Gun is awesome!