Cadbury Dairy Milk needed an interesting and innovative way to introduce their new re-sealable packaging. BNRY Digital, H-Factor, Wicked Pixels and Resonate Audio worked together to create the Cadbury Re-Seal Adventure,Â a motion-gesture driven digital wall, utilising state-of-the-art Kinect technology. The activation is currently up in malls where people open a massive virtual chocolate slab to reveal three fantasy worlds to interact with.
Play at any of the following locations:
04 – 16 September
04 – 30 September
19 september – 30 September