Streetwear brand Socio-Culture masters minimalism in new lookbook⚡️

Naeelah Jumat, the brains behind luxe streetwear brand Socio-Cuture, just hashtag-blessed the culture with a new collection that masters minimalism for maximum effect.

The items breathe life into streetwear and make use of past trends, by employing bold colour for this collection of unisex garments.

The lookbook is set against a stark concrete backdrop to perfectly punctuate the story the clothing creates while incorporating the feel of sport, leisure and the classic ’90s feel.

Photographer: Half & Halve
Creative Director: Shak & Tash Toefy
Designer/Stylist: Naeelah Jumat
Models: Aden Ajam, Geovanna Siebritz, Amron Siebritz

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