Some of the world’s leading brands have already investing heavily in content marketing. Global brands like Red Bull and Coca Cola have gone all-in on the content play, and it’s brought us some great campaigns like Red Bull’s recent mission to the edge of space.
Author: Uno De Waal
Aaah drats we didn’t make it to Ibiza! But we’re 100% sure that Shelley Pembroke and Tecli Ciolfi from Texx and the City are going to LOVE it in Ibiza. Congratulations to both of you! Unfortunately for us we didn’t make it, but there is still the chance to win […]
Dutchmann kicked off earlier this year by launching “The Delft Portfolio” at the Joburg Art Fair in September 2012, featuring ten Shaun Tomson ‘1975 Pipeline Gun’ surfboards shaped by the legendary Spider Murphy. Each board in the portfolio featured Delft-inspired artwork by a selection of local and international artists […]
SuperM has given us the chance to take one of YOU GUYS, our lovely loyal readers, over to Ibiza to spend an awesome time partying it up in the party town.
We don’t really know what to think about the new Tropika activation video. It must have taken an insane amount of co-ordination to get this right, and the views on the video have certainly been ticking up. For those reasons alone it’s commendable, but it’s very clearly an idea […]
Meet-up with other creatives before Critical Mass and have a chat, pasta and beer. We’ll meet at The Refinery at 5:30 (or straight after work) and then leave on our bikes at 18:30 to give us enough time to join the main pack at Braamfontein at 19:00. […]
Yup that rumour that has been floating around the industry has finally happened: DraftFCB has acquired the digital agency Hellocomputer. There are a whole bunch of places that you can find out more about the deal, we wanted to show you some of the work that they’ve done. […]
[youtube]http://www.youtube.com/watch?v=nm5l067QML0[/youtube] A music video/short film that Harry Reginald created with Genevieve Akal has been shortlisted for the Louis Vuitton Journey awards. You can help the South Africans to win the Public Choice award by voting on their video. The film was made for Sonofold, the Munich / Durban […]
The radio station, RSG, is currently celebrating their 75th year on air. To commemorate this momentous achievement, RSG has collaborated with the Cape Town based advertising agency – The Suits Communications – to create an unique print ad and poster experience. The print ads celebrate various inspirational, legendary and even magical […]
A photographic essay, centred around day-to-day life in one of South Africa’s oldest Townships. A subtle investigation of an extreme socio-economic crisis, which affects the residents of Langa on a daily basis – the story of indefinite struggle and survival. An in-depth glimpse into ‘The Forgotten Township’ – largely abandoned […]
Cape Town band Bateleur just released their Cargo Cults EP on the 15th of June. The album includes collaborations with South African DJs, is up for free digital download from the band’s Facebook page and website and is also available as a 20 limited edition artist series of wooden discs by local talents Stuart Ziegler, Bison, Givan Lotz, Sebastian Borckenhagen and Dale Lawrence.
Executive Creative Director: Chris Gotz Creative Director: Sergio Lacueva Art Director: Emma Butlin Copywriter: Dean Paradise Agency Producer: Anthea Beylis Production Company: Your Girlfriend Director: Trevor Clarence Producer: Linda Bogle
We’re digging this playful corporate identity created by Ateljee studio for Jelli, a children’s boutique. Jelli children’s boutique, owned by Rebecca Morgan, is a boutique that focusses on introducing European children’s designer wear to South Africa, and launched in Johannesburg- May 2012. The aim with opening the Jelli store in […]