Patience and play go hand in hand when making perfume. We visited fragrance alchemist Agata Karolina to learn how it’s done.
Find out how Heineken® create ‘Edible Music’ and uses synthetic synaesthesia as the key to unlock the next level of creative experience.
Step inside the empathy machine – Steven Markovitz talks about the virtual reality exhibition ‘New Dimensions’, the future of VR in Africa and the potential this tech holds for new languages of storytelling and sharing experiences.
A first of its kind, the ‘KFC SoundBite’ technology is an immersive way for customers to discover new local music.
Every bit as whimsical as their name suggests, Wonderland Collective is a boutique creative studio based in Woodstock, Cape Town.
For their latest campaign, the Woolworths Jeanswear brand RE: set up a competition to give four of their most stylish fans an experience they would never forget.
To create a campaign that’d keep Oppi fans talking long after the festival, Captain Morgan teamed up with Jack Parow to stage a crazy sequence of events.
The Exchange is a cashless fashion boutique that opened at Cavendish Square in Cape Town today. The campaign is by NATIVE for the Organ Donor Foundation to encourage people to register as organ donors.
To say thank you to South Africa for the massive response to last year’s Did You Know campaign, Chappies and Ogilvy Cape Town embarked on a week-long, two city, edible street art project that made use of tens of thousands of Chappies.
A totally unexpected ad for insurance company, BrightRock, by Net#work BBDO.
Play Braamfontein joined up with filmmakers Lebo Rasethaba and Liam Lynch to create an interactive guide to the central Johannesburg neighbourhood.
We don’t really know what to think about the new Tropika activation video. It must have taken an insane amount of co-ordination to get this right, and the views on the video have certainly been ticking up. For those reasons alone it’s commendable, but it’s very clearly an idea […]
This activation was launched as part of the new Toyota Etios campaign, ‘Here to make you smile’.
Telling a client that you want to go to Matric Rage and get 100s of drunk 18 year olds to marry each other, vegas style, in a ceremony held by Elvis and Darth Vader, couldn’t have been easy.
[youtube]http://www.youtube.com/watch?v=C6dUjnuefF8&context=C3bae1c1ADOEgsToPDskKLKFAGca1wW2w7uE5VhDmu[/youtube] Advertising the new BMW 1 Series, iLogic allowed consumers to engage with the brand in a new, exciting way. Keeping in mind that unmatched innovation is always part of the BMW driving experience, iLogic developed Interactive Video Projections. Full activation on the ground took place over eight nights in […]