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Ogilvy CT – New Golf print campaign

New Golf - Silent Movie_Rave

(Enjoy the silence. The quietest cabin in its class. New Golf.)

Credits:

Executive Creative Director – Chris Gotz

Creative Group Head – Jamie Mietz

Art Directors – Jamie Mietz, Michael Lees-Rolfe

Copywriter – Peri van Papendorp

Read more…

Good Hope FM Tactical

Good Hope FM Powerstation
Great tactical by Net#work BBDO Cape Town for Good Hope FM.

Submissions are open for Audrey 2: Issue 05

Call For Entries Issue 05

Once again submissions for Audrey2 are open, this time for Issue 05. Previous issues feature the likes of Alistair Palmer, Jedd Luke McNeilage, Ogilvy, FoxP2, Dylan Wyndham Jones, Lowe Bull, Ian Jepson, Clare Foxcroft Williams, Sean Meterlerkamp, Fly School Design, Theory One, Daniel Ting Chong and Draft FCB.

Submit your design, advertising, photography, writing, illustration & other creative work to: submissions@audrey2.co.za
Deadline: 10 September 2010. Visit www.audrey2.co.za for more info.

Career Times print by Lowe Bull

Career Times - kitchen

A print campaign by Lowe Bull, Cape Town that was published earlier this year. The copy reads: In Memoriam. Randal Peterson’s hopes of becoming a horticulturalist perished on this spot on August 2, 2002.

Resurrect your aspirations. Free every Monday with the Cape Times.

Credits:

Creative Director – Kirk Gainsford
Art Director – Lisa Hodgskiss
Copywriter – Alistair Morgan
Photographer – Dawid Wapenaar

Read more…

Filippo Berio by Power of 9

Filippo Berio print advert

Just in time for lunch. This is the work that strategic branding agency Power of 9 has done for Filippo Berio olive oil. The brand is the top selling olive oil in the UK and US and is now available in SA. Their concept for the campaign is ‘Fall in love with food’. They describe the print ad as ingredients rising from the bland salad to form a vibrant and colourful ‘person’ who embraces her olive oil lover in a passionate dance. Filippo Berio’s passion for food is captured in the love affair between the two. For the website, Power of 9 created an interactive, illustrated space that is Filippo Berio’s kitchen.

Credits for campaign:

Daryl Glass – Creative/Art Direction

Catherine Herbst – Copywriting

Ralf Broemer – Illustration

Cape Town Media – Development

Chaz Williams – Photography

Read more…

Y&R – Land Rover print

Y&R Land Rover - sand

(Now with Sand Launch Control System)

Agency – Young&Rubicam Cape Town

Client – Land Rover SA

Product – Discovery 4

Title – Sand Launch Control

Creative Director – Clinton Bridgeford (ECD)/ Liam Wielopolski (ECD)/ Mick Blore (CCO)

Art Director- Ntobeko Ximba

Copywriter- Werner Marais

Photographer- Michael Lewis

Okapi campaign shoot

Okapi bag campaign 1

Andrew Verster-Cohen (Photographer and Director of Bigsky Productions CPT) recently shot this campaign for the launch of Hanneli Rupert’s luxury handbag label Okapi. The inspiration for the Okapi launch campaign came from the famous works of painter JW Waterhouse.

Other Credits:
Model – Gaye McDonald from Vision Models
Hair & Make-up – Robyn Nissen
Photographer’s assistants – Ernst Heusser and Matt Thomas
Retouching – Matt Thomas

Okapi is due to launch in October. Read more…

Savanna gets tactical

Savanna Tiger Ad

DRAFTFCB Cape Town made use of the hype about missing tiger Panjo for a tactical ad for one of their clients, Savanna.

They say, ‘With all the hype in the press and on TV news about Panjo the missing Bengal Tiger, we couldn’t let this golden opportunity pass us by. This began virally and has appeared as a banner on all IOL’s stories relating to the tiger.’

Writer: André de Wet
Art Director: Declan Sharp
ECD: Glynn Venter
Creative Chairman: Francois de Villiers

Latest news is that Panjo has been found.

Saatchi & Saatchi for Saldanha Pilchards

Saatchi & Saatchi for Saldanha Pilchards-Popeye

This is the latest campaign out of Saatchi & Saatchi Cape Town for Saldanha Pilchards. The print campaign emphasizes the health benefits of eating Saldanha Pilchards by turning Cape fishermen into well-known characters. Popeye for strength, Superman for energy and Einstein for brain power.

Campaign Credits:
Advertsing Agency: Saatchi & Saatchi, Cape Town, South Africa
Advertised Brand: Saldanha Pilchards
Creative Director: Anton Crone
Art Director: Jenna Barbe
Copywriter: Sammy-Jane Thom
Digital Artist: Paul Hudson
Photographer: David Prior

Read more…

Woolworths celebrates Madiba’s birthday

Woolworths Mandela Day

I hope 67 minutes of your day yesterday was spent on good deeds!



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