Mazda has recently relaunched in South Africa with three new models. To reintroduce Mazda to South Africans, advertising agency, Black River FC, decided to tell the brand’s story by moving back through time.
TV Commercials
Ads This Week: Making Anne Sweat, Jozi’s Own Jockeys and the Real Housewives of Carretas.
In ads this week we’re trying our luck at winning an overseas adventure by making Anne Hirsch sweat, and we’re looking at Taxi drivers with new eyes.
Nando’s ‘Blue Light Parade’ TVC
[youtube]https://www.youtube.com/watch?v=dIl5p6gPWjg[/youtube] This brand new Nando’s television commercial by MetropolitanRepublic is just as cheeky as you’d expect, showing what happens when four ministerial cavalcades try to cross the same intersection at the same time. The minister of ‘Inland Fisheries’, the minister of ‘Stationery’ and two other imaginary ministers are all en route to […]
Ads This Week: Feed a Child and The Prince of Newtown
Feed a Child TVC The primary mission of Feed a Child is to make people aware of the thousands of children in South Africa who don’t even have access to one meal per day. Their latest television commercial by Ogilvy & Mather Cape Town is based […]
Ads This Week: 60 000 Unforgettable Stories and National Youth Day
District Six Museum Print Campaign | 60 000 Stories That Will Never Be Demolished Ogilvy & Mather Cape Town have created a print campaign to promote the Walking Tours at the District Six Museum. The agency says: “During the apartheid years, the government forcibly removed […]
Sanlam ‘Super Boy’ TVC
For its 96th birthday, Sanlam has taken a fresh approach to its branding and positioning in order to more accurately reflect the business as it stands today. In addition to a rejuvenated logo and simplified brand architecture, Sanlam have adopted a new-pay off line: Wealthsmiths. The term is […]
Ads This Week: Projection Mapping, Musical Tongues, and Beer
Ads this week include the first ever Jack Daniels TVC to be made outside of the USA, awkward moments for Musica, a look at the making of Windhoek’s ‘no’ commercial, a 2014 Fifa World Cup ad for SuperSport and more.
Ads This Week: Taxidermy and Fine Dining in the Sky
Ads this week include a new brand ad for SAA, an online video for Hollard Insurance, a TVC for Sinutab, an in-flight activation for Robertsons Herbs & Spices, and a new website for Ultimate Braaimaster.
Virgin Active ‘The Surfer’ TVC
‘The Surfer’, the new TV commercial for Virgin Active South Africa by M&C Saatchi Abel uses a reverse timeline to tell the story of a boy who changes his life by taking one significant leap into the ocean.
Ads This Week: Interactive Videos, Stubborn Dogs and a Secret Menu
A look at the South African advertising campaigns out this week.
FNB ‘One Day of Freedom’ TVC
Aired for the first time yesterday – voting day in South Africa – this commercial for First National Bank is a heart-warming tribute to those who cast their first votes in 1994 and now pass their legacy of freedom and democracy to a new generation.
Smoothies “Dance Walk” TVC
Shot on location in Soweto and central Johannesburg, this good mood TVC by TBWA\Hunt\Lascaris for Smoothies features an energetic, retro-styled young man dance-walking through his commute from home into the city.
Mastery in the Making | Idris Elba for Oude Meester
Idris Elba follows on from Jamie Foxx in this new commercial for Oude Meester by 140 BBDO.
DStv ‘Shadow Puppets’ for Earth Hour 29 March
This charming ad by DStv is in support of Earth Hour, Saturday 29 March 2014 from 20:30 to 21:30.
Let Them Talk vs #LookingForwardTo | The 2014 Elections TVCs for the ANC & DA
In the run up to the 2014 general elections on the 7th of May come the inevitable promises and ad campaigns. We’ve yet to find out what will happen at the polls but who has released the winning TV campaign?
