Posts Tagged ‘ Chris Gotz ’
Volkswagen Jetta Print Ad by Ogilvy
This print ad by Ogilvy Cape Town – just in time for summer – illustrates the Jetta pay off line “Getting there is just as fun” perfectly.
Creative Director: Chris Gotz, Gordon Ray
Art Director: Prabashan G. Pather, Sanjiv Mistry
Copywriter: Sanjiv Mistry, Prabashan G. Pather
Sand Sculptor: Reon Zeff
Photographer: Clive Stewart
Retoucher: Paul Hudson
Ogilvy Volkswagen Dream Bubbles
“I wish I was a… new GTI.”
These ambient ads by Oglivy Cape Town are brilliant, giving drivers insight into their cars’ minds. Simple and straightforward.
What do cars dream of? Obviously being a new GTI. Read more…
Clorets Eliminator Ambient Ads by Ogilvy Cape Town
“To demonstrate the ability of intense Clorets Eliminator to target and eliminate foodstuffs that create foul-smelling breath, we hung target posters of the offenders in supermarket aisles. The concentric circles naturally found in these foodstuffs created to perfect link to the traditional target.” Read more…
Car Magazine: F1
A little bit old, but still pretty cool. This promotion was used to advertise the April issue of Car Magazine featuring their guide to F1 season.
Advertising Agency: Ogilvy Cape Town, South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Director / Photographer: Matthew Pullen
Copywriter: Craig Ross
Released: April 2009
New Digital Edge Podcast with The Loeries
The latest edition of the Digital Edge podcast is up – they feature interviews with a number of the judges in the digital Loeries. Take a listen over here.
Despite years of isolation, South African advetising has always been a powerful force with exceptional and uniquely South African creative work. With our digital disability though, we’ve only recently been bombarded by companies that work purely in the digital space. Due to this connectivity shortcoming, we’ve lagged behind compared to the rest of the world. While South African adverts have had some success at the international Cannes Lions awards (with a print and radio win this year), not a single entry on this years Cyber Lions shortlist was a South African campaign.
Our local version of the Cannes Lions Awards, the Loeries, are being awarded at the end of September, a mere two months away. Before the awards though, the judging takes places to weed out the chaff from the wheat. In this episode we speak to three of the judges that spent last Thursday in a darkened room judging the entrants in the digital section. Click play to find the unique way that the entrants were judged as well as what it means to win a Loerie.
Listen (25 min, 27 seconds)VW Ad by Ogilvy
Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Director / Creative Director: Chris Gotz
Copywriter: Jake Bester
Advertiser’s Supervisor: Ryan Searle
Account Manager: Greg Tebbutt
Account Supervisor: Andrew Watson
Art Buyer: Merle Bennett
Art Director: Wallace Seggie
Photographer: Guy Neveling
Volkswagen/Golf 6 “Biker Gang”
This ad for VW from Ogilvy Cape Town took first place in May’s Ad of the Month Newspaper category. The copy reads “The quietest cabin in its class. New Golf.”
Agency: Ogilvy CT
Client: Volskwagen
Product: Golf 6
Title: Biker Gang
CD: Chris Gotz
AD: Prabashan Pather
CW: Sanjiv Mistry
Photo. Guy Neveling
Loeries Digital Judges Announced
The Loeries Digital Judging Panel
Clint Bryce, head of creative, Space Patrol Car Follow him on Twitter: twitter.com/CraniumJack
Adam Whitehouse, creative director, Stonewall Follow him on Twitter: twitter.com/1eighty
Allan Kent, creative director, AtPlay Follow him on Twitter: twitter.com/allankent
Bruce Wright, creative director, Mnemonic Follow him on Twitter: twitter.com/TheMindBiggles
Dylan McClean, creative director, AquaOnline Follow him on Twitter: twitter.com/dylantm
Pete Case, creative director, Gloo
Yana Valtchanova, creative director, Amorphous
Gustav Greffrath, design director, Trigger
Joanne Reidy, creative director, Clickthinking Follow her on Twitter: twitter.com/pretty_pretty
Kabelo Moshapalo, interactive creative director, Draftfcb Follow him on Twitter: twitter.com/KABZA
Mark Tomlinson, creative director, Hello Computer
Paul Tooze, creative director, Wireframe
Preston Thomas, creative director, Pixel Project
Brian Carter, creative director, Tribe
Anton Moulder, creative director, Urbian Follow him on Twitter: twitter.com/urbian
Chris Gotz, executive creative director, Ogilvy
Andrew Whitehouse, executive creative director, FOXP2
Great list of South African digital creatives who has really pioneered the industry. Good luck to all entrants.
If you know more twitter accounts for the above, feel free to comment here.
Volkswagen Polo – Bee
Ogilvy does Dakar
This poster / print ad was created by Ogilvy Cape Town to celebrate Volkswagen’s momentous victory in this year’s Dakar Rally. The ad highlights the harsh conditions experienced during the race, and how Team Touareg prevailed, in spite of the torturous environment and competitors. The work was conceptualised and executed by creative team Matthew Pullen (Art Director) and Craig Ross (Copywriter) with the guidance of Creative Directors Chris Gotz, Jacques Massardo and Gareth McPherson. The skeleton car was illustrated by Amicollective.
