Posts Tagged ‘ Ogilvy ’
Audrey 2: Issue 04 is out

The latest issue of the creative magazine Audrey 2 is out.
This issue features the talents of Alistair Palmer, Jedd Luke McNeilage, Ogilvy, FoxP2, Ronnie Belcher, Marko Petrik, Ronnie Belcher plus an Interview with “Tale of the Son” done by Paper Cut Studio.
The Issue is available for download in High res or Low res.
New VW Polo Advert
This new Volkswagen Polo Snow advert recently started flighting here in SA Created by Ogilvy Cape Town.
Goodbye Citi
The wait is over people! For those of you who followed the Goodbye Citi Roadtrip around South Africa here is the TV ad created from all the footage collected from the journey and the final farewell to the Citi Golf. We especially love the use of local music and the track will be available for download on the Goodbye Citi website. In keeping with the online ethos of the campaign the ad, which was created by Ogilvy CT, was debuted on the website before being aired on TV tonight. Cheers Citi thanks for letting us be part of the journey!
Pizetta Print Campaign

Think twice before you take the last slice.
Advertising Agency: Ogilvy, Durban, South Africa
Creative Director: Christo Nel
Art Director: Robyn Cook
Copywriters: Christo Nel, Liza Kleinloog
Illustrators: Steven Fellmore, Cliff Brown
Published: June 2009
More images below the fold.
Ogilvy Volkswagen Dream Bubbles

“I wish I was a… new GTI.”
These ambient ads by Oglivy Cape Town are brilliant, giving drivers insight into their cars’ minds. Simple and straightforward.
What do cars dream of? Obviously being a new GTI. Read more…
Ogilvy CT uses Ronaldo in Castrol TVC
Copywriter: Jake Bester
Art Director: Alexi McCarthy
Official press release after the jump.
Read more…
Small Price…Big Coincidence

2005, TBWA/G1, Nissan Micra

2009, Ogilvy Cape Town, Volkwagen Polo
Stolen idea or pure coincidence? Great ads, though and the second version is executed much better.
Ogilvy is nominated for a Loerie this year for their rendition of this concept. Justified?
(Edit: Although this specific execution is not a Loerie Finalist this year, the website and the online banners for the campaign is; along with the full campaign that made it to the Mixed Media category.)
VW “Cheetah” by Ogilvy
This is the latest work done by Ogilvy Cape Town for the new VW Golf. Great advertising often relies on great storytelling, this ad does that and leaves you with the warm fuzzy feeling that South African’s have come to associate with the VW brand. Click through for the press release.
Volkswagen Polo – Bee
Recessionista
The latest VW Citi Golf campaign introduces us to the concept of the Recessionista: a fashion-forward individual who looks good despite “these tough economic times.” They are fashionistas making the most of the recession. They pillage their grandmother’s wardrobe, find ultra-stylish clothes at thrift stores and invent super-cool pastimes that don’t require too much money. 2009 is the year of the Recessionista, and Citi Golf is the ultimate Recessionista Car. It’s stylish. It’s got loads of street-cred. And it’s affordable. The campaign was by done by creative team Jennifer MacFarlane (Art Director) and Cuan Cronwright (Copywriter) at Ogilvy Cape Town.


