Tag: Volkswagen

VW Street Quest Grand Final
Uncategorized

VW Street Quest Grand Final

Volkswagen Street Quest 2012, a Facebook challenge to find and ‘Pin’ Volkswagens on SA roads using Google Street View, ended with a real life challenge between the top players of the online version.

VW Corporate Recruitment campaign
Ogilvy

VW Corporate Recruitment campaign

A campaign by Ogilvy Cape Town that recently won at the Clio Awards. About the campaign: Volkswagen wanted a campaign to recruit new employees. We figured candidates should be able to think for themselves, so our campaign attacked the thousands of Powerpoint-loving, chino-wearing corporate drones who sound like they know what they’re talking about in interviews, but whose every sentence is filled with meaningless drivel.

Advertising, Automotive, Ogilvy, Print

Volkswagen BlueMotion by Ogilvy Cape Town

BlueMotion is Volkswagen’s more environmentally-sensitive range. For the print campaign, we asked our client to put their money where their mouth is, by donating part of their very expensive advertising space to small, eco-focused non-profit organizations who really needed the exposure. The non-profits benefited from getting their message out there, […]