Who’Dunnit – Sports Illustrated Afrikaans TV ad

8 Comments

  1. Thanks Rouleaux. The style did look familiar!

  2. Looks just like all the Alternative rugby stuff from NZ.
    http://www.arcrugby.co.nz/
    Same style and everything.

  3. I’m not so sure Molly – The ARC site is more based on vector images, while this is a much more illustrative technique. If anything it looks like the Pulp Fiction infographic. But I’m sure you can spot the differences there. The style is actually very popular, and I think AmiCollective did a good job in their own interpretation.

  4. I agree ARC’s stuff features much more simple illustrative vectors, but the similarities are all there, and considering they’re both rugby related I think its a little too close for comfort.
    But then again I’ve been watching these ARC video’s for a while and may be a little too one-eyed.

  5. Oh sorry, I’ve just realised you said site, I meant the videos that ARC puts together. They’re wickedly funny… even if they are New Zealanders.

  6. Ah I thought you meant the style of the video is similar to the site.
    Maybe someone else was watching too much ARC as well 🙂

  7. I am sorry guys I am bit late with my comment. It was a pleasure to work with ami collective and disko. Was a very short deadline and they did a great job on our TVC Idea for Sports Illustrated Magazine 🙂 Cheerzzz***