The odds of being hit by a falling cow during a tornado.
Few people have a genuine grudge against nature. So if you’re not buying
environmentally-friendly Tetra Pak packaging, what’s your excuse?

Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Directors: Rui Alves, Eoin Welsh
Art Directors: Chris Charoux, Heidi Kasselman
Copywriter: Matthew Berge
Published: October 2009

One more ad in this series is available below the fold.

The odds of you being swallowed by a snake
Few people have a genuine grudge against nature. So if you’re not buying
environmentally-friendly Tetra Pak packaging, what’s your excuse?