20 Jul School Heroes – A campaign by Cow
A campaign aimed at school kids that Cape Town marketing agency Cow Africa worked on with Cow UK for the Flower Council of Holland.
Flower Council of Holland wanted to create a way for school kids to reward the unofficial heroes of the school: their school cook, teacher, caretaker or even the lollipop lady for their hard work. Voting can be done via email or by nominating a Facebook friend through the site’s Facebook integration.
Check it out at www.school-heroes.co.uk