King Pie Christmas TVC by five0six

[youtube]http://www.youtube.com/watch?v=dTm_QYFouxU[/youtube]

King Pie recently launched its new Christmas campaign by five0six on e.tv.

According to Jeanne Geldenhuys, Chief Operating Officer of King Pie a lot of research around the brand has revealed that there’s “a need for further emphasis on the premium quality of King Pie to the target market” This new communication strategy is also evident in the print ad below (relating to the Lady Gaga-Meat Dress-saga):

We’re glad to see King Pie having some fun and we dig the ads too!

We found these ads via PODE on Posterous

Agency

Agency

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