Ogilvy Interactive Cape Town was tasked with announcing the winner of Audi’s A1-of-a-kind sneaker competition, using facebook as the primary communication forum.
OI Cape Town, pulled together the concept, copy and design to develop a mini flash website running inside a facebook custom tab. It’s an interactive piece of work, showcasing a clever competition mechanic and the use of social media.
This may sound a little confusing now, but check out the facebook page and all will be revealed. It definitely harmonizes with the phrase ‘maximizing one’s resources’. We like!
Creative Director: Nicholas Wittenberg
Designer: Andrew Pullen
Developer: Umar Jakoet
Copywriter: Julie Williams
Producer: Layla Liebetrau