Ogilvy Interactive - Nike air

Ogilvy Interactive, their A1-of-a-kind

Ogilvy Interactive - Nike air

What do you get when you take a trendy Capetonian, add an Audi A1 for inspiration, throw in an acclaimed footwear designer and an awesome digital studio and creative team?

Ogilvy Interactive Cape Town was tasked with announcing the winner of Audi’s A1-of-a-kind sneaker competition, using facebook as the primary communication forum.

OI Cape Town, pulled together the concept, copy and design to develop a mini flash website running inside a facebook custom tab. It’s an interactive piece of work, showcasing a clever competition mechanic and the use of social media.

This may sound a little confusing now, but check out the facebook page and all will be revealed. It definitely harmonizes with the phrase ‘maximizing one’s resources’. We like!


Creative Director: Nicholas Wittenberg
Designer: Andrew Pullen
Developer: Umar Jakoet
Copywriter: Julie Williams
Producer: Layla Liebetrau

Between 10 and 5