The Jupiter Drawing Room for Hyundai Elantra

[youtube]http://www.youtube.com/watch?v=0CqXCU_RMnU[/youtube]

 

[youtube]http://www.youtube.com/watch?v=Wyv-jWPI384[/youtube]

 

The Jupiter Drawing Room wanted to illustrate the Hyundai Elantra’s ‘Next Level’ nature in these tv ads for the car. To do this, they used various moments of  ‘one-upmanship’ between two characters throughout history, with the Elantra being the finale.

 

Credits:

Copywriter: Amy Auret

Art Director: Anname Boshoff

Creative Group Head: Lucas van Vuuren

Creative Director: Jonathan Beggs

Executive Creative Director: Ross Chowles

Group Account Director: Rowan Eva

Agency Producer: Colleen Christians

Production House: Picture Tree

Director: Alan Irvin

Producer: Darren Gordon

Offline: Left

Online: Blade

Soundtrack and Final Mix: Rob Roy Music.

 

Agency

Agency

4 Comments

  1. some art director

    i like it! a creative ad that isn’t just for creatives.. nice on joop

  2. Dimakatso Nkomo

    Not only does the Jupiter drawing room always go broad,they also no how to nail the subject and their adverts.

  3. i love this ad! excellent concept! great performances! superb production values! well done!

  4. Very nice ad. Who did what amongst the following list, to get to this piece?

    Creative Group Head: Lucas van Vuuren
    Creative Director: Jonathan Beggs
    Executive Creative Director: Ross Chowles