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ARA TVC ‘Breakfast’ by Lowe Bull



Conceptualised by Lowe Bull Cape Town and directed by Kofi Zwana from 7films, this ad is a message from the ARA (The Industry Association for Responsible Alcohol Use).




Agency: Lowe Bull CT
Executive Creative Director – Kirk Gainsford
Art Director – Romano Cardinal
Copywriter – Natalie Rose


Production House: 7Films
Director – Kofi Zwana
Producer – Benjamin Kaufman
Executive Producer – Lourens Van Rensburg
DOP – Trevor Brown
AD – Andrew Faber
Production Manager – Angus Maresch


Lead boy – Daniel Coetzee
Little girl – Ambrosia Wolmarans
Mother – Theresa Samouilah


Post Production: Popcorn Post
Editor – David Scholfield
Grade & Titles – Peter Louwe
Sound Design & Final Mix – Gareth Wharton
Post Producer – Dalene Schrickker


Sound Production: Soft Light City
Jacobus Van Heerden
Ash Stephenson


Between 10 and 5