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Draftfcb TVC for RCS

[youtube]http://www.youtube.com/watch?v=xItYhCGF1Xc[/youtube]

 

This is the first TV ad for RCS independent, financial services company and was created by Draftfcb as part of the brand relaunch.

 

Credits:

 

Art Director: Ana Rocha
Copywriter: Eckhard Cloete
Creative Directors: Francois DeVilliers & Aaron Harris

 



Between 10 and 5