11 Nov Draftfcb TVC for RCS

[youtube]http://www.youtube.com/watch?v=xItYhCGF1Xc[/youtube]

This is the first TV ad for RCS independent, financial services company and was created by Draftfcb as part of the brand relaunch.

Credits:

Art Director: Ana Rocha
Copywriter: Eckhard Cloete
Creative Directors: Francois DeVilliers & Aaron Harris