08 Feb Savanna MANentine’s Day
According to British folklore and that wishy washy Amy Adams movie, a woman may break tradition and propose to a man on a leap year. Inspired by this custom, Savanna has declared Valentine’s Day MANentine’s Day and has decided that this leap year, the ladies will do all the wooing.
These are some of their tips for a great MANentine’s day. They’re also running a competition on Facebook, KFM, East Cost Radio and Jacaranda where people can share what their ultimate man date would be in exchange for the chance to win a customisable R10 000 date.
On 14 Feb, the winning couples will be chauffeured to and from a killer steakhouse and then will get to choose from a range of testosterone-fuelled adventures – sky diving, swimming with sharks, driving race cars etc.
Overall Concept: Quirk
Digital Creative Execution: Quirk (Marlin van Noie, Emma Carpenter, Dustin Ryan, Sarah Manners, Andrew Kirkby, Dylan Wrankmore)
ATL Creative Execution: Draftfcb
Creative Director: Doug Larter
Copywriter: Ian Metcalfe
Art Director: Janine Caboz