05 Mar LikeBike – A bicycle powered by social media
The LikeBike, the first of its kind, was created as part of a campaign by Aqua Online for Pick n Pay during the Cape Argus Pick n Pay Cycle tour happening this weekend.
The video above explains it all but in short the bike will be ridden by TV presenter Liezel van der Westhuizen at the Cape Argus and will be powered by ‘likes’ on the Pick n Pay facebook page. 1 click equals 10 metres and for every 10 kms that Liezel rides, Pick n Pay will donate 1 bicycle to the Velokhaya Life Cycling Academy. The bike includes a dynamo that will power an iPad attached to the handle bars so that Liezel can engage with people through the LikeBike app.
Add your ‘like’ at http://on.fb.me/LikeBike