Interview with Mario Pricken of Creative Advertising



In May we asked you, here, to let us know if you had any questions for Mario Pricken, creative techniques expert and author of Creative Advertising. Here he answers your questions in an exclusive video interview.


Mario will be in Cape Town in August to host a Creative Techniques training course, sharing the knowledge and methods he uses to fuel creativity at ad agencies, design firms and big brands, like Nike and Red Bull, worldwide.


His two-day intensive training courses teach you how to efficiently use professional Idea Management and helps develop big ideas and innovations. During the training all creativity techniques are taught and learned on the basis of real briefings brought by the participants. Two days will allow work on four to five real time briefs to learn how to leave well-worn paths and establish a new “creative culture”.




Date: Friday, 17th of August & Saturday, 18th of August 2012 from 09.00 – 17.00.

Venue: Friends of Design, 186 Bree Street, Cape Town

Cost: Rand 9400/per Person

Optimum group size: 16-max. 20 participants


Contact and booking: 


Susanne Brodnik
Cell: 072 514 2005


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