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Eggs Make Kids Smart | TJDR & Jono Hall



These bizarre TV commercials for the South African Poultry Association, made by The Jupiter Drawing Room and directed by Bouffant’s Jono Hall, promote the idea that eating eggs will make kids smart. In these cases, disturbingly clever. Two out of the three spots featuring obvious egg-eaters, were recently shortlisted in the Film Lions category at Cannes. These were ‘GPS’, above, and ‘Spanish’.




Agency: The Jupiter Drawing Room
Creative Director: Darren Cronje
Producer: Chloe Saunders
Art Director: Graeme Bettles
Copywriter: Robert Selmer-Olsen


Production Company: Fringe/Bouffant
Director: Jono Hall
Producer: Boris Vossgatter
Director of Photography: Alard de Smit
Art Director: Gerhard van Zyl


Editor: James Hosking
Visual Effects: Left Post Production
Music/Sound: Produce
Post-Production Online: Left Post Production
Post-Production Offline: Left Post Production










Between 10 and 5