Vodacom’s ‘Double Your Summer’ campaign kicked off last week with the mantra, ‘If it’s nice, then you get it twice’. The network will be doubling Talk, SMS & Internet purchases made during 1 Nov – 14 Dec.
The TV commercial, set to ‘Gangnam Style’, was made by Draftfcb Johannesburg and production company Picture Tree.
What do you think?
Executive creative director: Brett Morris
Copywriter: Erin Brooks, Napoleon Masinga
Art director: Innocent Mukheli
Head of design: Collette Wasielewski
Strategic planner: Kabelo Lehlogwane
Key account management: Romaine Mackenzie, Francois van der Merwe, Musa Phanga
TV production: Vanessa Borthwick
Media planners: Noleen Cochran, Leandra Cloete (OMD)
Production company: Picture Tree
Director: Allan Irvin
Editor: Tessa Ford