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Double Summer

Vodacom ‘Double Your Summer’ TVC

[youtube]http://www.youtube.com/watch?v=DB-KbvKcHkI[/youtube]

 

Vodacom’s ‘Double Your Summer’ campaign kicked off last week with the mantra, ‘If it’s nice, then you get it twice’. The network will be doubling Talk, SMS & Internet purchases made during 1 Nov – 14 Dec.

 

The TV commercial, set to ‘Gangnam Style’, was made by Draftfcb Johannesburg and production company Picture Tree.

 

What do you think?

 

Credits:

 

Executive creative director: Brett Morris

Copywriter: Erin Brooks, Napoleon Masinga

Art director: Innocent Mukheli

Head of design:  Collette Wasielewski

Strategic planner: Kabelo Lehlogwane

Key account management: Romaine Mackenzie, Francois van der Merwe, Musa Phanga

TV production: Vanessa Borthwick

Media planners: Noleen Cochran, Leandra Cloete (OMD)

Production company: Picture Tree

Director: Allan Irvin

Editor: Tessa Ford

 



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