Already-Set Jelly | Because Waiting Sucks

Already_Set JELLY_Pool

 

This print campaign by Boomtown for First Choice introduce SA’s first already-set jelly in a box.

 

Credits:

 

Executive Creative Director : Andrew Mackenzie
Creative Group Head/ Art Director : Tim Jones
Art Director : Senzo Xulu
Copywriter : Shaun Barrettes
Photographer : Paul Cocks
Illustrator : Steven Carter
Senior Account Manager : Estee Cockcroft
Account manager : Lara Noble

 

Already_Set JELLY_JumpingCastle

Already_Set JELLY_Supertube

 

 

Agency

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6 Comments

  1. Nice idea, nice execution, pity about the line.
    (Maybe if the ‘Sneezing Sucks’ campaign wasn’t around it wouldn’t have been so bad)

  2. PS I like the headline treatment

  3. Nice. Like it.

  4. Very cool, you can just feel the children’s anticipation.