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Lipton Ice Tea-mometer

[youtube]http://www.youtube.com/watch?v=3ANWiePt7WQ[/youtube]

 

Lipton Ice Tea has been doing some fun activations in the public space with the help of experiential marketing agency, Stretch. Their latest is a vending machine that dispenses ice tea samples according to your body temperature and heart beat; the hotter you are, the more you get.

 

First stationed at UCT and the V&A Waterfront, the Lipton Ice Tea-mometer will soon be cooling nationwide.

 

The Tea-mometer makes use of touchscreen technology, suitably housed in a life-size Lipton Ice Tea can structure. The concept was developed to creatively reinforce Lipton Ice Tea’s ‘never lose your cool’ proposition.

 

www.facebook.com/liptoniceteaZA

 

Check out their December activation, the world’s first floating vending machine:

 

[youtube]http://www.youtube.com/watch?v=R-Krv-05xiI[/youtube]

 



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