26 Aug Creative Women: Bee Diamondhead
Bee Diamondhead is the ever-fabulous, say it like it is, junior fashion editor at Marie Claire SA. We love her bold styling and the fresh imagery she produces both for the pages of ‘the glossy with brains’ and as a freelance stylist. We spent two days observing her making fashion magic in pre-prod and on set for an upcoming fashion editorial. And then asked her to spill about her beginnings, her job, and her picks of the SA fashion designers to watch out for.
To start with, what did you study and what else have you done on your path to your current job?
I got my degree from Vega in Creative Brand Communications majoring in Art Direction. I’ve studied a lot of stuff, but who cares.
Did any of your childhood interests hint at a career in fashion?
I’ve always been best dressed, but in my own mind. Meaning I was always the loser in school. All the girls looked the way I did a season late. But they wouldn’t remember because I was the lonely art student and they’d forgotten.
What’s your favourite fashion memory?
My pair of sneaker platforms in cobalt blue bought from some European family’s garage sale. Before Buffalo made the kids drool.
What about making pictures makes you happy?
It’s seriously one of the happiest places to be for me. I get really giddy, and forget about everything else. It’s the same feeling I get when I’m sitting with my closest friends and everyone is smiling and high on champagne or when the cutest boy you’ve been crushing on tells you look pretty. FUCKING BUTTERFLIES!
What are you currently busy with?
Working on myself. Being a better friend, sister, daughter, mentor, human, employer, dancer, artist. Also, not in that order. But it’s a lot of fucking hats, dude.
What do you love most about your job?
The fact that I love it. I genuinely get excited. It helps that I work at Marie Claire magazine. Marie Claire is the best fashion magazine in SA. And the people I work with are the bee’s knees.
What’s the most challenging part of your job?
In your opinion, is fashion art or advertising?
Well they live together, darling. Longest relationship ever!
How many months in advance are you shooting? And does this mean you’re bored with trends by the time they hit mainstream SA?
We work 3 months in advance! It’s insane. This week we’re working on our December issue. I’m already planning my next Winter wardrobe. The thing about it is, there’s no time to get bored really. There’s always another shoot to do. When trends hit main stream, it’s cool for the kids because they can afford it. Annoying for me because then it’s everywhere.
Who are the up and coming SA designers to keep an eye on?
Tamara Cherie Dyson, Adriaan Kuiters, Jessica Sutherland and Nicholas Coutts.
Who do you surround yourself with, and how does this influence you?
I surround myself with hardworking creatives who just happen to be drop dead gorgeous. You can’t fail around my clique. Otherwise, you can’t sit with us. (YEEZY TAUGHT ME)
Who are the creative women that inspire you?
Sharon Becker is hands down the best stylist in SA. Rihanna – I’m ride or die navy. Sharmadean Reid and Edie from Gray Gardens.
Certain stylists are synonymous with 90s grunge, championing new design talent, or having a taste for the outrageous. What would you like to be known for?
You know what, I’d rather not put myself in a box. My clients stay my clients because no matter what brief they bring to the table I can deliver. Whether it’s to style a full Zambian wedding or shoot a 12 page high fashion editorial for W. I’m that bitch, the baddest. It helps that I have great personal style. But that’s for me.
For love or money?
Darling, spend hard, love harder.
Dancing at EVOL Friday. You coming?