Ads This Week: Travel While You Still Can, Solving a Medical Quandary and Bites of Innovation

 

‘Travel before it’s not fun anymore’ for Student Flights

 

 

 

‘Grandma’ and ‘Grandpa’ is a humorous two-part ad campaign for Flight Centre’s Student Flights, directed by Dean Blumberg of Bouffant. Based around the idea of travelling before you’re too old to properly enjoy it, the ads show us two disoriented looking elderly folk who, we get the sense, would be a lot happier back in their own homes.

 

Credits:

Agency: TBWA\Hunt\Lascaris Johannesburg
Chief Creative Officer: John Hunt
Executive Creative Director: Justin Wright
Creative Director: Shane Forbes , Vincent Osmond
Art buyer: Simone Assad
Copywriter: Harry Mackensie, Natalie rose
Art Director: Melanie Moore, Thereza Norton, Michael Blakey-Milner
Agency producer: Sandra Gomes
BUD: Niki Cinnamon
Production company: Bouffant
Director: Dean Blumberg
Executive Producer: Lorraine Smit
Producer: Lindsay-Jane Barnard
Editor: Claire Stewart
Cinematographer: Vicci Turpin
Photographer: Des Ellis
Audio Engineer: Louis Enslin
Post production company: Bladeworks
Animator: Riccardo Vitale
Animation company: BFX

 

 

Chicken Licken ‘Rick’, ‘Trucker’ and ‘Left’ adverts

 

 

 

 

With a unique and interesting approach to storytelling, Net#work BBDO created three ads to demonsrate the demand for some of Chicken Licken’s most popular offerings. The ads present us with the accounts of three men – one going to the extremes to fill the void in his soul, another on a quest to become a trucker and the other a victim of a medical quandry – each of whom knowingly or unknowingly are searching for their Chicken Licken fix. “We were very lucky that we got to have a lot of fun making these spots, and it shows in the work,” the agency says.

 

Rick:
CCO: Mike Schalit
ECD: Jenny Glover & Brent Singer
Art Director: Juliet Honey
Copywriter: Chad Goddard
Agency Producer: Caroline Switala
Account Director: Carla Killian
Production House: Plank Films
Director: Pete Pohorsky
Producer: Anco Henning
DOP: Rob Wilson
Editor: Evi Katz
Sound Design: Lorens Persson

 

Trucker:
CCO: Mike Schalit
ECD: Jenny Glover & Brent Singer
Art Director: Greig Watt
Copywriter: Jared Osmond
Agency Producer: Caroline Switala
Account Director: Carla Killian
Production House: Your Girlfriend
Director: Trevor Clarence
Producer: Linda Eedes Bogle
DOP: Dave Pienaar
Editor: Saki Bergh
Music: Simon Ringrose \ Say Thank You

 

Left:
CCO: Mike Schalit
ECD: Jenny Glover & Brent Singer
Art Director: Juliet Honey
Copywriter: Chad Goddard
Agency Producer: Caroline Switala
Account Director: Carla Killian
Production House: Velocity Films
Director: Adrian Des Garces
Producer: Karen Kloppers
DOP: Caleb Heymann
Editor: Saki Bergh
Sound Design: Lorens Persson

 

 

Orbit Gum, ‘Another Bite of Innovation’

 

Orbit 1

Orbit 2

Orbit 3

Orbit 5

 

Wrigley’s Orbit gum is promoting clean teeth all the time by associating the product with coffee on the go, offering coffee-lovers gum samples right there with their coffee! Wrigley’s brought DDB and Tag 8 onboard to conceptualize, test and execute a product sampling campaign across Seattle Coffee Co. stores nationwide. Through a lengthy testing phase, they designed a customized coffee cup sleeve and cup tag solution for delivering a sample pack of gum to every customer when purchasing a cup of coffee from Seattle in order to share the clean teeth feeling with every customer purchasing a coffee during winter.

 

Credits:

Creative agency: DDB
Media agency & packaging solution design: Tag 8
Client: Wrigely’s South Africa

 

 

‘Don’t Hang Up’ for Cell C

 

 

As users developed an increasing pattern of just hanging up instead of leaving voice messages, Cell C was beginning to experience a loss in revenue. The 1886 FCB Johannesburg solution was to showcase the powerful impact a simple voice message can have on a person, when you take the time to leave one.

 

Credits:

Advertising Agency: 1886 FCB Johannesburg
Executive Creative Director: Stuart Stobbs
Creative Director: Matthew Barnes & Toni Hughes
Art Director: Mark Livni & Leon Curling-Hope
Copywriter: Mbeu Kambuwa
Producer: Tanja Rae
Director: Helen Raine
Cinematography: Kim Hinrichs
Editor: Jonty Pressinger
Production House Producers: Jason Plumbly, Wilmare Rautenbach & Benjamin Kaufman
VFX Operator: Jonty Pressinger
Stylist: Kaley Meyer

 

 

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One Comment

  1. Those Student Flight ads are so awesome. Rewatch-worthy. Well done, team.