Support our GBV Cause – buy a poster
Latest Creative News

Craft Gold, Gold and Grand Prix Winners at the Loerie Awards 2014

 

Here they are! The biggest winners of the 2014 Loerie Awards; Craft Gold, Gold and Grand Prix.

 

CRAFT GOLD

 

COMMUNICATION DESIGN: ILLUSTRATION

 

Grid Worldwide Branding – ANTI EST #UNLEARN – Illustrator: Jan-Hendrik Labuschagne, Sarita Immelman

 

6c65e1e9a8e0400dd25bd836488efbbf

 

COMMUNICATION DESIGN: TYPOGRAPHY

 

Shift Joe Public – Fonts For The Future – Designer: Christo Krüger, Simone Rossum, Amori Brits, Wanda Priem, Sophia Strydom, Jone Janse van Vuuren

 

FFTF-13 FFTF-11

 

DIGITAL & INTERACTIVE COMMUNICATION: ILLUSTRATION, PHOTOGRAPHY & GRAPHIC DESIGN

 

Lowe Cross Colours – Nestle Professional ‘Thought for Food‘ – Credits

 

[youtube]https://www.youtube.com/watch?v=HW8MZ3oc0Y4[/youtube]

 

PRINT COMMUNICATION: WRITING

 

Joe Public – Bryanston Parallel Medium School ‘Stories’ – Writer: Claudi Potter, Este du Plessis

More from this campaign.

 

1F2A9613-5B23-447F-9E8A-0C1A49A1505B-620x835

 

PRINT COMMUNICATION: PHOTOGRAPHY

 

Ogilvy & Mather Cape Town – District Six MuseumWalking Tours ‘Ex-Residents’ – Photographer: Guy Neveling

 

District-Six-Museum-3District-Six-Museum-2District-Six-Museum-1

 

PRINT COMMUNICATION: ILLUSTRATION

 

Promise – CNA ‘Masks’ Halloween Promotion – Illustrator: Aleksey Baydakov

 

cna-halloween01 cna-halloween02 cna-halloween03

 

RADIO COMMUNICATION: WRITING

 

Ogilvy & Mather Johannesburg – Lucozade ‘Give Me Strength’ – Writer: David Krueger, Molefi Thulo

 

 

RADIO COMMUNICATION: ORIGINAL MUSIC & SOUND DESIGN

 

TBWA\Hunt\Lascaris Johannesburg – Flight Centre Student Flights ‘Travel before it’s not fun anymore’ – Produce Sound

 

[youtube]https://www.youtube.com/watch?v=ajsEWgosW24[/youtube]

 

Geometry Global Dubai – Sawa Mninjah ‘Rescue Radio, The Rescue Continues’ – Music & Sound Composition: Abby Sie, Simon Kane, Phil Muscatello

 

[youtube]https://www.youtube.com/watch?v=-cbh8xEflxE[/youtube]

 

TELEVISION, FILM AND VIDEO COMMUNICATION: DIRECTION

 

Egg Films – Skrillex ‘Ragga Bomb’ – Director: Terence Neale

More about the video.

 

[youtube]https://www.youtube.com/watch?v=8eJDTcDUQxQ[/youtube]

 

TELEVISION, FILM AND VIDEO COMMUNICATION: PRODUCTION DESIGN

 

Egg Films – Skrillex ‘Ragga Bomb’ – Art Director/Stylist: Michael Linders, Wendy Fredricksson

 

TELEVISION, FILM AND VIDEO COMMUNICATION: SPECIAL VISUAL EFFECTS

 

Searle Street Post Production – Prudential ‘Race to the South Pole’ – VFX Operator: Udesh Chetty

More about the ad.

 

[youtube]https://www.youtube.com/watch?v=pLC54h5xemg[/youtube]

 

TELEVISION, FILM AND VIDEO COMMUNICATION: EDITING

 

Egg Films – Skrillex ‘Ragga Bomb’ – Editing: Evy Katz, Left Post Production

 

TELEVISION, FILM AND VIDEO COMMUNICATION: BEST USE OF LICENSED MUSIC

 

Velocity Films – Coca-Cola South Africa ‘Bobby’ – Music & Sound Composition: Dave Harris, Freq’ncy

More about the ad.

 

[youtube]https://www.youtube.com/watch?v=fGXrvk6d80c[/youtube]

 

STUDENT AWARDS: TV, FILM & VIDEO CRAFTS

 

North-West University – Ubuzu Font – Frané Els

 

 

STUDENT AWARDS: ILLUSTRATION

 

The Open Window School of Visual Communication – Sho’t Left ‘zine – Karabo Moletsane

Read an interview with Karabo.

 

Print kenny

 

STUDENT AWARDS: TYPOGRAPHY

 

North-West University – Pylon Typeface – Almari Carosini

Read an interview with Almari.

 

55de952bcef1c9e211caa93e7d7947da 703334a335409c7b8f85c2d8d134d03f 3a97fa5ddcbd4be4e91e645275c0f2e6

 

GOLD

 

AFRICA & THE MIDDLE EAST: COMMUNICATION DESIGN

 

Brand Union – Abdul Latif Jameel Community Initiatives 2012 Annual review ‘Unsung Heroes’

 

ALJCI Cover 1450702_776606882367581_2032403798_n 1901227_776606835700919_843477917_n

 

AFRICA & THE MIDDLE EAST: RADIO COMMUNICATION

 

Geometry Global Dubai – Sawa Mninjah ‘Rescue Radio, The Rescue Continues’

 

[youtube]https://www.youtube.com/watch?v=-cbh8xEflxE[/youtube]

 

AFRICA & THE MIDDLE EAST: UBUNTU AWARD

 

Jericho Advertising – Unilever ‘SUNLIGHT RAY OF HOPE’

 

COMMUNICATION DESIGN: DIRECT & PROMOTIONAL MAIL

 

Shift Joe Public -Antalis Arjowiggins Paper Range ‘Start The Day With Paper’

 

antalis_page_03 antalis_page_08

 

COMMUNICATION DESIGN: BOOK, MAGAZINE & NEWSPAPER DESIGN (COMMERCIALLY PUBLISHED VOLUMES)

 

Shift Joe Public – Fonts For The Future

 

FFTF-09 FFTF-03 FFTF-02

 

COMMUNICATION DESIGN: CAMPAIGN

 

Shift Joe Public – Fonts For The Future

 

DIGITAL & INTERACTIVE COMMUNICATION: WEBSITES

 

DDB South Africa -Wrigley Skittles ‘Smuggle the Rainbow. Taste the Rainbow.’

More about the campaign.

 

Smuggle the rainbow

[youtube]https://www.youtube.com/watch?v=DnragfQdKXU[/youtube]

 

 

DIGITAL & INTERACTIVE COMMUNICATION: MICROSITE

 

King James Group – Brandhouse Beverages Johnnie Walker ‘King Of Flavour’

More about the campaign.

 

KingofFlavour-620x323 Screen-shot-2014-04-15-at-3.35.09-PM-620x328

 

DIGITAL & INTERACTIVE COMMUNICATION: DIGITAL INTEGRATED CAMPAIGN

 

NATIVE VML – Nedbank ‘Ke Yona’

 

Nedbank 'Ke Yona' (1) Nedbank 'Ke Yona' (2) Nedbank 'Ke Yona' (3)

 

EVENTS & PR : PR CAMPAIGN

 

FCB South Africa- Coca-Cola South Africa ‘Rainbow for the Rainbow Nation’

More about the campaign.

 

10010698JB Coca-Cola_Iconic_Billboards_Final

 

MEDIA INNOVATION: SINGLE MEDIUM

 

Aqua / Wunderman – AVIS CHAUFFEUR RIDE

 

Avis 'Chauffeur Ride' (2)

 

Ireland/Davenport – Fox Crime Channel ‘Cinema Crime Scene’

More on this campaign.

 

[youtube]https://www.youtube.com/watch?v=MsbSF6mneNQ[/youtube]

 

FCB South Africa- Coca-Cola South Africa ‘Rainbow for the Rainbow Nation’

More about the campaign.

 

[youtube]https://www.youtube.com/watch?v=ptRLbEbMMSg[/youtube]

 

OUTDOOR & COLLATERAL MEDIA: ALTERNATIVE MEDIA & FIELD MARKETING

 

M&C Saatchi Abel – The Haven Night Shelter on Napier ‘The Street Store’

More on this campaign.

 

[youtube]https://www.youtube.com/watch?v=QDw0JtwQU8A[/youtube]

 

Y&R South Africa – Chevron/Caltex ‘License to Live’

 

[youtube]https://www.youtube.com/watch?v=DhXPBWL2l2o[/youtube]

 

PRINT COMMUNICATION: NEWSPAPER ADVERTISING

 

Ogilvy & Mather Johannesburg – Bose Noise Cancelling Headphones

 

Bose-headphones-Kurt-935x661 Bose-headphones-James-935x661 Bose-Headphones-935x661

 

PRINT COMMUNICATION: TACTICAL USE OF NEWSPAPER

 

Joe Public – One School at a Time ‘Project English’

Watch the video.

 

PRINT COMMUNICATION: POSTERS

 

Ogilvy & Mather Cape Town – Volkswagen Golf R ‘Terminal Velocity’

 

Volkswagen-Golf-R-Terminal-Velocity

 

RADIO COMMUNICATION: RADIO COMMERCIALS

 

Ogilvy & Mather Cape Town – Rape Wise ‘National Anthem’

 

[youtube]https://www.youtube.com/watch?v=a1FFMjkvhgs[/youtube]

 

FCB South Africa – Lexus Adaptive Lights ‘Precognition’

 

[youtube]https://www.youtube.com/watch?v=G9RiC8lmyLA[/youtube]

 

TELEVISION, FILM AND VIDEO COMMUNICATION: TV & CINEMA COMMERCIALS – UP TO 90S

 

Net#work BBDO – Chicken Licken ‘Big John’ (Trucker)

 

[youtube]https://www.youtube.com/watch?v=zukH5Uhghi8[/youtube]

 

TELEVISION, FILM AND VIDEO COMMUNICATION: TV & CINEMA COMMERCIALS – ABOVE 90S

 

Ogilvy & Mather Johannesburg – Topsy Foundation ‘Kevin’

 

 

INTEGRATED CAMPAIGN: INTEGRATED CAMPAIGN

 

NATIVE VML – Nedbank ‘Ke Yona’

 

UBUNTU AWARD: UBUNTU AWARD

 

140 BBDO – Exclusive Books S.E.E.D Library

More about the campaign.

 

13288800813_354d8e78bf_o-620x410 13288802833_507baee48c_o-620x410 SHOUT_GRAPHICS-09-620x497

 

 

EFFECTIVE CREATIVITY AWARD: EFFECTIVE CREATIVITY

 

King James Group – Brandhouse Beverages Johnnie Walker Platinum Label ‘One Bottle’

More about the campaign.

 

[youtube]https://www.youtube.com/watch?v=MDs_GgYEdX4[/youtube]

 

FOXP2 – Ster-Kinekor ‘Great moments at their Greatest’

 

[youtube]https://www.youtube.com/watch?v=iKmSUBcNX-Q[/youtube]

 

STUDENT AWARDS: MOTION GRAPHICS

 

North-West University – Ubuzu Font – Frané Els

 

 

STUDENT AWARDS: COLLATERAL DESIGN

 

AAA School of Advertising Cape Town – National Geographic ‘Almanac of Extremely Average Animals‘ – Leigh Pietersen | Emma Philip | Sanri Pienaar | Emijl de Kock

 

c9f29ca1d57a613927858a389fb622a5 5569a6c4d52e551bd0eee4a4f08c4d36 a2d13be3a7e9a2c09a771abbc3b68cd5

 

Stellenbosch Academy of Design and Photography – Expose Calendar – Jodia Steenkamp

Read an interview with Jodia.

 

c0b50fe6ba8e3eaf28732625b1fcc49e 81ec8147ef18ac968cc36f7a1ba7c156 755cea3d35115c2d44eeaeb182a02431

 

STUDENT AWARDS: DIGITAL & INTERACTIVE COMMUNICATION

 

AAA School of Advertising Cape Town – Recollection Online Hospice Store – Shana Sivewright AD, Melissa Fontini CW.

 

b0468df29f1a4842a16cb3e148625ae3 3f16a041d3f07c5ddb374c36d37f75cc 9e52f5cdf3ec5a14cc7bae83052cfb3b

 

2014 Antalis Creative Use of Paper Award:

 

Y&R – Johannesburg Zoo ‘See What Comes Out In The Dark’

 

[youtube]https://www.youtube.com/watch?v=E_3ybWAMgxU[/youtube]

 

GRAND PRIX

 

COMMUNICATION DESIGN: CAMPAIGN

 

Grid Worldwide – ANTI EST #UNLEARN

 

f9881438b340a5431e1fdc9e7de158de 1bc68de41e34388de94bc03e846b2145 cc046724cac20abc2e279e8351e2dc19 f63d4b92a271fc04916a383c26180d07

 

DIGITAL & INTERACTIVE COMMUNICATION: MOBILE APPLICATIONS & SITES

 

One Kingdom Creative Studio – Mi-Fone ‘Oju Africa App’

 

img_smiles

 

 

Screen shot 2014-09-23 at 12.45.14 PM

 

mockup2

 

OUTDOOR & COLLATERAL MEDIA: OUTDOOR

 

FCB South Africa – Coca-Cola South Africa ‘Rainbow for the Rainbow Nation’

 

[youtube]https://www.youtube.com/watch?v=ptRLbEbMMSg[/youtube]

 

RADIO COMMUNICATION: RADIO COMMERCIALS

 

Ogilvy & Mather Johannesburg – Lucozade ‘Give Me Strength’

 

 

 

And that’s it for 2014. Congratulations to all the winners! For more, browse Bronze, Silver and Craft.

 

 

 



Do NOT follow this link or you will be banned from the site!