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Open Your City with Heineken and WIN



You may have noticed that the Heineken bottles look a little different lately. These limited-edition Heineken City bottles, each featuring one of 6 bustling cities: New York, Shanghai, Rio de Janeiro, London, Amsterdam and Johannesburg, preceded the launch of the “Open Your City” campaign.


This summer Heineken wants you to discover the hottest spots in your city with the Open Your City app. Create adventures of international scale, and unlock others to put yourself in the running for an epic 72-hour adventure in Shanghai. Even cooler, with every adventure you create you receive an entry into the weekly draw for a Samsung Galaxy S5.


To get you started, the team at Between 10and5 has created our own adventures of some of our favourite places on the Heineken Open Your City app. Visit on your smartphone, find us on there and use our guide to open your city.




Check out our guide to the best coffee stops, art galleries and other interesting places to shop.




Follow the three simple steps to create your own adventures, share them on Twitter and tag @10and5 to increase your chances of winning – we have ten daily prizes to give away for readers of 10and5. Get exploring between today and 25 December 2014 and show us what your city’s got.





Between 10 and 5