08 Apr KLuK CGDT X LEVIS STRAUSS | Tokyo By Night
Luxe local fashion label KLuK CGDT teamed up with the original hardwearing denim brand Levis Strauss South Africa for a surprising editorial collaboration entitled Tokyo by Night. The story was shot on location in the fashion-forward mega city and epicentre of haute-couture-meets-street style. South African production team moreFIRE, made up of photographer Grant Payne and stylist Jeandre Venter, worked with Japanese model Ariel and hair and makeup artist Misaki Hara to create this gorgeously dreamy and glamorous story that takes us on a journey through the bright lights, backstreets and bars of Tokyo at night.
The collaboration coincides with the release of KLuK CGDT’s most recent on-trend Winter collection at Mercedes Benz Fashion Week Tokyo 2015. Designer Malcolm KLuK explains: “We have juxtaposed the sharp tailoring and precision of “Military” without using the cliched camouflage, with the free spirited ease of the 70s trend. Pussy bows and sheer are huge, as is faux fur and denim.” And for Levis, the collaboration heralds the exciting launch of the 501 CT (Customised & Tapered), which sees the classic 501 now with a tapered leg. This will continue to offer the much-loved Original 501 jeans in an extensive range of sizes, colours and finishes.
Watch a moreFIRE behind the scenes video