*In partnership with adidas, 10and5 presents a brand new series that each week celebrates one of the colours that make up the freshly revived adicolor collection: red, green, blue and yellow. Cape Town-based editor and photographer Alix-Rose Cowie creates still life representing each colour, and curates a moodboard on the use of the palette by creatives across the country.
Shades of blue seen across South Africa’s creative scene
This post was made possible by adidas.
To shop the adicolor looks, click here.
These blue expressions of art in South Africa are mesmerizing. It’s great to see how the expression of color can depict humanity in such candid and expressionist ways. This is the type of media that can be really captured by cameras and digital art technology solutions. What a great collaboration with Addidas to capture these aspects of Cape Town. Hope to visit one day.