The above advertisement illustrates a beautifully directed universal story in a very South African way. At the same time, it subtly reflects the essence of Allan Gray’s investment philosophy. This video is gently humorous, yet heart-warming. It also showcases a fable of a relationship between parents and their children.
Advertiser: Allan Gray
Head of Advertising: Zwelethu Nkosi
Creative Agency: King James II
Strategist: Lesego Kotane
Producer: Wendy Botha
Creative Founding Partner: Rob McLennan
Founding Partner: Graeme Jenner
Integration Creative Director: Michael Wilson
Production Company: Plank Film Productions
Director: Peter Pohorsky
DOP: John Christian Rosenlund
Producer: Ben Kaufman
Check out this MarkLives #Campaigns: Allan Gray’s Father’s Share • King James II video listed under the Cinematography and Direction – 91 to 180 seconds at Ciclope Festival.
CICLOPE Festival is the international conference and award show dedicated to craft in moving image. In the last few years, it has become the ultimate platform for directors, creatives, artists, producers and entertainment professionals to network, be inspired and catch up with the latest trends in storytelling.
Visit the Ciclope Africa Festival website to see the winners.