Following the launch of the A3E programme, short for Artist Acceleration and Exposure, 10and5 hosted its first exhibition at MINI Auto Bavaria in Midrand on Thursday, 22 August.
With the help of a curation team a total of 69 exceptionally talented artists were selected for this year’s A3E programme – with the aim of cultivating their artistic prowess, providing them with a platform to reach new markets, and help them break into the art & gallery scene.
In addition to that, 23 of the selected artists will be exhibiting their art at selected MINI showrooms across the country. The first instalment saw six artists namely; Ayla Senekal, Blessing Blaai, Bongani Ndlovu, Lebogang Mabone, Lisolomzi Pikoli, Mpho Machete and Odirile Khune showcase their art to a room full of art enthusiasts, gallery curators, art buyers and media friends.
“I would like to thank Makgati Molebatsi, Banele Khoza and Lezanne Viviers who helped curate the broader selection of artists. Their keen and well-trained eyes helped us sift through over 350 hopefuls who wanted to be a part of this programme. Thanks to the MINI team as our partners for this exciting initiative. MINI has been a fantastic anchor brand to help us kickstart this initiative,” says Uno De Waal.
“This programme would not have been possible without the support and vision of MINI, and the team behind pushing this project through. While one of the outputs for the MINI partnership is the series of exhibitions we see here, your partnership has helped to lay the groundwork for our A3E initiative and now puts these artists in a fantastic position to leverage their exposure more. Thank you for supporting creativity at this grassroots level.”
Cloë te Water Naudé, Dominic de Villiers, Elléna Lourens, Emma Penfold, Lionel Tazvitya Mbayiwa, Melissa Tabisher, Quade Howes, Shakil Solanki and Toka Hlongwane will all be showcasing their work at the second exhibition taking place tonight at BMW Cape Town on Cnr Heerengracht & Hertzog Blvd.