21 Apr Cannes Lions Calls On Creatives to Share Stories of Hope During Lockdown
As the local Cannes Lions representative, Ster-Kinekor Sales has announced the launch of a Cannes Lions community and content platform: Creativity moves us forward. The platform focuses on amplifying stories from inside the creative industry by looking at great creative responses to the global situation, with the aim of helping creatives to do their jobs better.
We all know how the current challenges make it difficult to be creative – especially when in isolation or feeling anxious. To help the community support each other, Cannes Lions is calling on all creatives to share stories and breakthroughs, no matter how big or small.
“Whether you’re a brand pivoting to make hand sanitisers, a platform providing mental-wellness content or a company ‘building the plane as it’s flying’ to adapt to global changes, the creative community wants to hear about your brilliant insights,” said Cannes Lions managing director Simon Cook.
The Creativity moves us forward platform will also release relevant classic talks from the festival, along with Lion-winning work, helpful insights and intelligence on the evolving situation. Useful content and inspiring ideas to remind everyone of the power of creative possibility will also be shared.
Ster-Kinekor Sales calls on any South African creative who has made a breakthrough, has an inspiring story or who has come to a recent insight to share it. If you have inclusive, universal learnings that everyone can benefit from, your community wants to hear from you.
“Your community is interested in your ideas,” said Cook. “Now, more than ever, we want to hear about moments of real progress that we can all relate to, to be inspired and to learn, as we navigate the way forward together.”
Click here to share your stories.