Yogi Sip partnered with their Young@Art exhibition winner, Masonwabe Ntloko to redesign the Yogi Sip limited edition packaging for Youth Month. Following the brand’s partnership with David Tshabalala in 2019. Read more here.
With the new packaging, the brand wanted to celebrate South Africa’s young talent and fuel the creativity of young creatives across the country. Giving Masonwabe a blank canvas to design and reflect youth month on packaging from a progressive viewpoint as the youth of today.
“For me, the thought process when working on this product was to produce something that’s inclusive and true to who we are as young South Africans. I wanted to create a product that focused on the progressiveness of the youth of today. It was also important to include cultural elements on it. I’m grateful to the brand for allowing me to fully represent what I wanted to on-pack with no limitations.” says Ntloko.
The new Yogi Sip youth month packaging is available at all major retail outlets nationwide. Make sure you look out for it in-store. Grab it and tag Masonwabe and Yogi Sip when you spot it. It’s a celebration of the young creatives in South Africa.