Brand Activation

The MWEB #dinnercam

The MWEB #dinnercam

As part of a campaign to launch MWEB’s Uncapped WiFi offering Society have created The MWEB #dinnercam, a (slightly tongue-in-cheek) social media food gadget currently found at El Burro in Cape Town.

Brand Activations at the 2014 Design Indaba Expo

Brand Activations at the 2014 Design Indaba Expo

Among the hundreds of independent designers showing at Design Indaba Expo are the big brand sponsors who play a key role in making the annual event such a success. These are the exhibits, installations or activations by brands at this year’s expo and a little explanation of how they’re using spaces like these to connect with a design-minded audience.

Cinema Crime Scene | SA Launch of FOX Crime

Cinema Crime Scene | SA Launch of FOX Crime

To launch new network FOX crime on DStv, Ireland/Davenport needed to make a big impact and target the right audience. Their solution was to produce an interactive film posed as a movie trailer and transform the interior of a cinema into a crime scene.