DStv’s ‘Javas’ tv commercial by Ogilvy Johannesburg has become an integrated operation with the new ‘Ask Javas’ microsite and social media campaign.
Microsites
Clover ‘Way Better’ Online
The online component to the Clover Dairy “Way Better” campaign is a digital journey through the animated Clover Milky Way where you can learn more about the characters created for the TVC.
A classy Accent gets you places.
New from The Jupiter Drawing Room (CT), this Hyundai Accent campaign plays on the advantages of possessing a fancy accent, both the manner of speaking and the car.
New from Cell C – SA Urban Dictionary
Cell C has recently launched a new tactical campaign/idea/microsite called the South African Urban Dictionary. It’s very similar to the standard Urban Dictionary, but with only South African words. With SAStreetDictionary.co.za, Cell C is literally putting the power in your hands! On June 16th 1976, a group of incredibly brave […]
What the hake should I do tonight?
This nifty idea from Sea Harvest is a website that offers suggestions on where to go or what to do every night. Anybody know who’dunnit?
Chap. 4 of The Dubious History of Delicious Peri-Peri
Retroviral launched a microsite for Nando’s latest advertising campaign three weeks ago, ‘The dubious history of delicious Peri-Peri’. The 6-episode ad campaign focuses on the origins of the Nando’s birds eye chilli bush.
Alone but Together campaign by Aqua Online
[youtube]http://www.youtube.com/watch?v=wQBelVDNbEs&feature[/youtube] Tasked with creating a campaign to remind/warn people to RICA their sim cards, Aqua Online came up with an entire back story about Disconnected Syndrome. The campaign tells the fictitious story of people suffering from Disconnected Syndrome (known as the Disconnected Ones, a fragile, peculiar group of outcasts […]
Sanlam:The DestiNation by HelloComputer
A slick new site by HelloComputer for Sanlam. Read all about it: Although they have a good reputation with the 40+ audience, South African life insurance giant Sanlam were looking for a way to engage a younger market, one that’s more inclined to spend now and save later. Launched […]
Halls. Free Your Voice.
Ogilvy Cape Town has been working on a very cool promotion for Halls. Read all about it: Halls throat lozenges give you your voice back. So we launched the “Halls. Free Your Voice.” Promotion, where people could win their own radio ad to literally say whatever they wanted. On a […]
Hunter’s Artist Vote by Stonewall+
The latest from Hunter’s is a campaign by Stonewall+ where visitors to the site are asked to vote for their favourite out of 9 artists to play at 3 Hunter’s parties in Cape Town, Joburg and Durban this December. Colourful, moving pie-charts change size with votes counted and records representing […]
Tracker – True Stories campaign
[youtube]http://www.youtube.com/watch?v=-MkCTEcDg0Y[/youtube] There isn’t much expected in the advertising world when it comes to vehicle tracking services. It is a grudge purchase for most in South Africa and we would all probably prefer to turn a blind eye to this. But Tracker is more than about just recovering a vehicle. They […]
Woolworths create Living Wall for World Food Day
Tomorrow is World Food Day and in a bid to raise awareness about food security and to help under-resourced schools, Woolworths have created a Living Wall online. Anyone wanting to support the cause is invited to ‘plant’ a virtual seedling. The wall is based on a real vertical container food […]
HelloComputer launch TurboFace
HelloComputer have recently launched a new flash site for Turbovite. It includes quite a nice mechanic that calls on people to upload their TURBOFACE (after having a Turbovite obviously) and has led to some pretty funny (and some very odd) pics being entered so far.
1 in 100 000
This is a campaign for The Sunflower Fund by The Jupiter Drawing Room and Clickthinking. The Sunflower Fund is an organisation which was founded in 1999 by parents of children with leukaemia, to try and get financial support and raise the number of bone marrow stem cell donors in South […]
Thanks Spark – new campaign site for Chevrolet Spark
Stonewall+ created the Thanks Spark campaign site for the Hot New Chevrolet Spark that encourages people to give thanks to their friends and loved ones while providing them with access to information about the newly released Chevrolet Spark. It is a humouristic campaign that taps into some of the typical […]
