Tag: Absa L’atelier

Absa L’Atelier | Artist Hypnosis Experiment

Absa L’Atelier | Artist Hypnosis Experiment

To promote the 2013 Absa L’Atelier art competition, Absa undertook an experiment to see whether there was a substitute for real experience. Working with TJDR, they hypnotised young artists and told them they were in Paris, New York or on the Island of Sylt, and asked them to express what they saw.