The other day it hit me that I really didn't know who produced the Bakers Biscuits TV Commercial. It was pretty easy to find who did the production on it - BlackGinger.tv is responsible for the production of the video and the entire commercial was designed and directed by Shy the Sun for Ogilvy,Johannesburg. Apart from the Happiness Factory resemblance, the video might look familiar if you've seen the stuff done by the (now defunct?) Black Heart Gang, who are in actual fact also the same people as BlackGinger! Weird aint it... But it makes for some pretty amazing work!
Full credits are after the click through. Also, if you are keen to check out some "Behind the Scenes" footage, check out Darrin Hofmeyr's blog.