During this process we came across some incredible campaigns that we thought deserved another look. These projects range from online video campaigns to street installations to Twitter-activated contraptions.
Tag: Cell C
The beautiful new Cell C TV commercial, The Power is in Your Hands, was made by Ogilvy Johannesburg and first flighted in cinemas last week.
Wrapping up the series of Cell C Be Now videos on 10and5 is Durban band Gangs of Ballet:
This next instalment of the Cell C Be Now campaign features Rozanne Whyte, the fashion designer behind local streetwear label ‘Rozanne is…’.
Justice Mukheli of Ogilvy Jhb and creative trio I See a Different You features in this video for Cell C’s Be Now campaign.
Next in the Cell C Be Now video series is pro-skater Sam Khumalo:
The first in a series of beautifully shot videos for Cell C’s Be Now campaign. Meet Avo:
Cell C has recently launched a new tactical campaign/idea/microsite called the South African Urban Dictionary. It’s very similar to the standard Urban Dictionary, but with only South African words. With SAStreetDictionary.co.za, Cell C is literally putting the power in your hands! On June 16th 1976, a group of incredibly brave […]
Cell C CEO Lars Reichelt resigned suddenly on Wednesday this week, Nando’s didn’t take long to get this ad out in response.
http://www.youtube.com/watch?v=vhkVjUS0JhY Cell C is having a field day with their tactical ads against Vodacom. The latest one shows a wall of blue being painted with red, while Trevor Noah talks about the HSPA+900 network of Cell C. Your thoughts? UPDATE: Vodacom was quick to lay a complaint against this ad […]
http://www.youtube.com/watch?v=pwMmQKrjpWM Cell C is on a mission to make a point in their tongue-in-cheek campaign, poking fun at the recent rebranding of Vodacom. This campaign features Trevor Noah saying that it takes more than a lick of paint to change your performance. See their previous dig at Vodacom with the […]
In the wake of the recent rebranding of Vodacom from green/blue to red, it is also prime time for other brands to retort with their own campaigns. See the above search tactical for Cell C. When searching for the keywords related to Vodacom i.e. Vodacom deals, Vodacom Red, etc, these […]
[youtube]http://www.youtube.com/watch?v=_g2vSll2OeE[/youtube] New Cell C print ad in the Marie Claire. Presumably done by Ogilvy Johannesburg.
Here is Cell C’s official response to the Nando’s spoof of their latest campaign: Cell C “sticks” it to Nando’s Cell C CEO Lars P. Reichelt is arranging for the delivery of two of its new 21.6Mbps USB speedsticks with 60GB of data to the Marketing Director and CEO of […]
[youtube]http://www.youtube.com/watch?v=jkRnZWc5xsE[/youtube] Nando’s takes a stab at CellC with this spoof of the CEO ad 😀