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[youtube]http://www.youtube.com/watch?v=ojaXyQmMaLM[/youtube] On the 29th of April 2011, one of the most talked about events of the year takes place in London, England: the royal wedding of Prince William and Kate Middleton. Draftfcb Cape Town cleverly used the opportunity for the latest Savanna campaign. Savanna Wedding Crashers is offering one lucky crasher (and a friend) an all expenses paid trip to London to attend the royal wedding. To enter, aspiring crashers have to concoct a believable cover story explaining how they’re linked to the royal couple. They must then phone in to Grant and Anele's show on 5fm between the 28th of March and the 1st of April to share their story to win. The tactical campaign covers press, radio, Youtube clips and facebook ads created by Draftfcb with Quirk eMarketing and production company Wishbones. 'Read more' for the rest of the campaign or for more info visit the Savanna facebook page.
Peperami has just launched a new “it’s a bit of an animal” advert to British TV viewers. The ad features the memorable self-cannibalising “animal”, from earlier Peperami ads, but now it has equally wild kids - “they’re bits of an animal”. Having recently split with Lowe, their agency of 15 years, Peperami opted to source the creative idea for this ad, not from an agency, but from the “people”. The latest ad was conceived and scripted by Rowland Davies, an ex-creative director from Germany who submitted his idea with Kevin Baldwin, a copywriter from London. Their joint effort beat 1,185 entries and won the $10,000 prize facilitated by crowdsourcing platform, Idea Bounty
social-media-icons Quirk's new course, "Applying Social Media to Business Challenges" kicks off on June 28 and they are making a final call for registrations (registrations close June 25). This is a 5 week online course and is largely based on case studies compiled directly from Quirk’s recent experience tackling the challenges of using social media for businesses and brands. They are offering ten Between 10 and 5 readers a 20% discount on the course fee. All you have to do is provide an example/link to a social media campaign which you feel was well executed. Leave your answers/links in the comment section of this post. Click through to read up about the course on offer.

Check out the latest job posting on jobs.10and5.com: Junior Copywriter at OscarTango Junior Art Director at OscarTango Flash Designer/Programmer at Quirk eMarketing Quirk Senior Designer at Quirk eMarketing Quirk eMarketing Middleweight Developer at Quirk eMarketing Good luck with the job hunting!...

Between 10 and 5