Renault Argentina made this "Welcome South Africa to Argentina" ad directed at all South African rugby fans. Klipdrift, the official brandy supplier to the Springboks, was quick to respond with the ad below:...

[youtube]http://www.youtube.com/watch?v=VFWuE8u-6w8[/youtube]   The seven month long Vodacom Super Rugby tournament requires huge amounts of passion and dedication from both players and fans. This new Vodacom spot, directed by Egg’s Terence Neale for Draftfcb, salutes the supporters with super gees, whose dedication to their team goes above and beyond a...

Such a clever ambient idea from Y&R Johannesburg. To promote South Africa’s biggest 11kg Steam Washer on behalf of LG they constructed a giant replica and set it up over Ellis Park’s rugby tunnel. During the MTN Lions game against the Auckland Blues...

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