We recently featured a print ad for the Land Rover Defender by ad agency Y&R over here. This is a group of students’ interpretation of the same brand and product. The designer on the project, Matthew Jay, tells us a bit about the concept, “Most Land Rover ads focus on […]
Some more work from Y&R for Land Rover Discovery 4 ‘Go Beyond’. Campaign elements include a micro site for the new Discovery 4, www.discovery4.co.za where if you click on ‘Plan your next adventure’, you go to a Land Rover version of Google earth/maps with the car following your curser. Other […]
Chief Creative Officer: Mick Blore Executive Creative Director: Liam Wielopolski Copywriter: Lwazi Mkhize Art Director: Tanya De Lange Art Buying: Katherine Legg Photographer: Michael Meyersfeld Photographic/Lighting assistant: Benson Makamo Retouched by: Wilfred Horne Model Maker/Stylist: Tony Collins (I&E Models)
A new advert by Young & Rubicam Cape Town for the African Diamond Council. Please note that some footage inside this advert might be not be suitable for sensitive viewers. If you have more info on this please send it to us or comment on it below.
This print campaign was done by Y&R in Johannesburg. The rationale is below: The African continent has the world’s highest number of child soldiers, fighting in wars they don’t believe in, for causes they don’t understand. Unicef extract many of these children from combat and reintegrate them into society. Their […]