Decision made, the list is out! Now, let’s have a look ourselves.
Yesterday, YouTube announced the expansion of efforts to support creators and the creative economy in Africa through the 2023 #YouTubeBlack Voices creators and artist cohorts. Now in its third year, the initiative from YouTube is a follow-up to a global, multi-year commitment made in 2020 to uplift and grow Black creators, artists, songwriters, and producers on the platform.
Forty creators from Sub-Saharan Africa will be part of the 135 #YouTubeBlack Voices Creators selected globally who are enrolled in the cohort, and 15 of which are South African nominees.
Over the next few years, YouTube will be directly investing in more than 500 creators and artists from across the world to support, grow, and fund their channels and content development through the #YouTubeBlack Voices Fund. “We are excited about the creators, musical artists and producers from Africa joining others from across the world in the 2023 #YouTubeBlack Voices Fund. The initiative is dedicated to equipping up-and-coming Black creators and artists with the resources to succeed on our platform,” says Alex Okosi, MD, Emerging Markets, YouTube EMEA.