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Levi’s Loves Local

The latest Levi’s campaign by King James RSVP is Levi’s Loves Local, a promotion to celebrate and show off South African street and urban culture to those were in South Africa around the time of the World Cup. This was their idea, “We conceptualised a clothing range which uses South African iconography to reflect the sheer awesomeness of our culture. A diverse team of local designers were briefed and the results show that Levi’s really does love all things about Mzansi. Levi’s loves Local.”
The designs were used across t-shirts, hoodies, belts, caps, shoes, underwear and jeans. Read more…
News from Springleap

For their latest competition, Springleap asked its community for T-shirt designs inspired by Evolution. “We got way more than we ever expected! We counted the votes, and have crowned sebasebi as Springleap’s latest winner. This super-talented designer is from Argentina and is 926,504,884 seconds young. His designs have been a hit with the Springleap community, and we have a feeling he’s just getting warmed up!” This is what the sebasebi had to say about his design ‘Evolution?’ above, “Nothing has changed in thousands of years; man gets the power through violence. Hope you like it”
Springleap is also running a winter special on Tiger Hug hoodies by SA illustrator Colwyn Thomas
Read more…
adidas Originals Three Stories – Wrap up

For the duration of the world cup, adidas Orignals did something truly original and took over almost an entire building in Cape Town for a month and turned it into the place to be. With the help of some very dedicated locals – A Word Of Art, astore, The Kitchen and The Woodstock Industrial Centre – they managed to create a brand success story and deliver on their promise of a place to CELEBRATE THE FIFA WORLD CUP™ WITH FRIENDS. This is a wrap up piece on the campaign that saw an average of 200 visitors a day and over 3000 visitors in total to Three Stories over the month period. Marketers and event planners take note.
Press Release:
For the duration of the FIFA World Cup 2010™, adidas Originals invited the city of Cape Town to “celebrate originality” and experience the World Cup in a way that only adidas Originals could bring to life.
New Range from The Illustrators

The Illustrators is a project by Cow Africa, each season they launch a range of T-shirts designed by international illustrators. The exclusive range includes 3 different prints and is limited to 100 tees only available in South Africa. You’ll probably remember the previous range designed by French illustrator Niark1. This season’s range is designed by Francesco Muzzi of Firenze,Italy. Francesco’s work is regularly seen in publications like WIRED magazine. The T-shirts are available at Hello Again, 44 Bloem Street, Cape Town or online at astoreisgood.com.
See the facebook page for more info.
Or to www.theillustrators.co.za
Poete Clothing
Poete Clothing – Wear Your Music
Proudly South African, Poete Clothing was founded in 2009 by Pretoria local JW Goosen. His passion for music and design naturally translated into that of an independent fashion label.
“The word poete is French for poet and this describes the muse of our designs perfectly. We want to reach out to people, artists and laymen alike. That first step is usually a warm greeting but in this case just a quote “learn who you are and be such”, he says. “Poete Clothing is inspired by the youth, culture and the music that our daily lives revolve around. With the strong belief that the ideas derived from daily lives are more a desire that a religion, we are intent on presenting a real and sincere concept and therefore the gist of our designs are usually beyond the graphics on our shirts”, Goosen continues.
Read more…
Extra Fancy – SA designers in NY

Heidi & Gareth Chisholm are South Africa born, New York City based designers who started Extra Fancy to celebrate Africa and it’s super quirky crazy color culture clash style.
See more of their work after the jump or at www.extrafancyco.com
See Heidi’s design work for the likes of Gazelle, Afro magazine and Afro Coffee as well as some amazing fabric and package design at her site, www.heidichisholm.com
I Love Leroy 2010 Campaign

Some images from the gorgeous 2010 campaign shot by Alfred Lor for Sarah Jane Webber’s fashion line, I Love Leroy. The jewellery is by Megan Fogarty for her label Oh Dear,Megan.
Kottongrafik

This is the photography of Corne Edwards. On her site she describes herself as a multidisciplinary designer with a never ending hunger for aesthetics and a passion for sustainable design. Photography is only a small part of what she does under the name Kottongrafik. View her site www.kottongrafik.com to read about her projects on sustainable clothing development and to appreciate her conceptual design. Click through to view some of her beautiful imagery. Read more…
Chew & PUMA announce line-up for Creative Unity.

Visit their facebook page for more info on who will be involved and how to reserve a place for yourself at this one of a kind event happening on Friday.
Bruce Mackay on threadless

Old inherited analogue cameras as loved family pets or wild unpredictable beasts.
Local Cape Town illustrator and 10and5 regular Bruce Mackay has a t-shirt design up on threadless. If you’d like to see it get printed click here and vote.